Dalmia Cement has been in the news for quite some time. Dalmia Cement (Bharat) Ltd recently acquired Indian Energy Exchange shares worth approximately 98 crores through an open market transaction. As per the latest news, the company is launching Dalmia Masters, an online platform for construction contractors to help them with skill up-gradation, share best construction methods and practices, while giving incentives based upon their performance, helping deliver upward mobility and acknowledgment for their work.
Our product’s validation and recommendation by the contractor and technocrat
community plays a large role in our success. Reaching out to thousands of contractors and masons, Dalmia Masters will help redefine what construction professionals can expect from cement brands. – said Ujjwal Batria, Chief Operating Officer, Dalmia Cement (Bharat) Limited
The contractors and Head masons across 22 states and union territories across southern, eastern, and north-eastern India will be benefitted via Dalmia Masters platform. It is easy to enroll via mobile app, website, or through local Dalmia Cement dealer. The platform will offer e-learning and campus programs to the contractor community (post COVID-19 restrictions) that consist of personal electronics, consumer durables, and rewards.
After enrolling with Dalmia Masters, they can proceed to earn rewards by keeping constant use of Dalmia Cement’s brand names, consisting of Dalmia DSP, Konark as well as the eponymous Dalmia Cement brand.
Dalmia Cement respects the contractor’s community skills, ambitions, and aspirations. Over the past few decades, the company had loyalty programs linked to their performance, and Dalmia masters in an extension to their promise of ‘Dalmia Cement, Future Today.’ The program will reinforce the connection they have developed with construction professionals throughout the years.