Sunday, September 26, 2021
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PVR launches a crowdsourced #OuchTheCouch campaign

PVR Cinemas announced a digital crowdsourcing campaign #OuchTheCouch for movie enthusiasts to share their experience of missing out on the movie theatres during lockdown.

Taylor Swift donates over $30,000 to help a London teenager

American Pop Star Taylor Swift donates over $30,000 to an aspiring mathematician to afford her study at top university in the U.K.

Rohit Shetty to split earnings with on-set workers

Renowned filmmaker Rohit Shetty came forward to support daily wage workers and decided to share his earnings with them.

Sonu Sood’s Pravasi Rojgar initiative creates job opportunities

The mission of Sonu Sood’s Pravasi Rojgar initiative is to provide employment to at least 2 Cr youth with blue collar jobs in the next five years.

Rare Beauty by Selena Gomez pledges $100 million towards mental health

Rare Beauty by Selena Gomez creates a Rare Impact Fund that will raise $100 million dollars in the next 10 years to support underserved communities with mental health services.

Emerging media and entertainment trends ruling our lives

Media and entertainment trends will keep replenishing the gap during this social distancing era. Catching our favorite shows & movies online, virtual music concerts, live streaming platforms, or listening to favorite podcasts continue to be popular trends.

Black Lives Matter Movement: How YouTube, Netflix and Amazon stood up in solidarity

Media and entertainment companies stood up and raised their voice in favor of Black Lives Matter Movement. Their efforts show solidarity against racial injustice and discrimination towards the people of color. Several pledges were made to support the movement, as well as, public statements were released to convey their support.

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